McDonald’s, the world’s largest fast food restaurant chain, has unveiled its first sustainable employee uniforms for the London Summer Olympics. The new sustainable uniforms have been designed by Wayne Hemingway, the British designer in collaboration with Worn Again, an environment consultant.
The uniforms are made from recyclable materials that reduce landfill waste. The retro style inspired uniforms which are inspired by the television show Mad Men features mustard yellow, gherkin green and black color.
MacDonald’s employees at the Olympic park restaurants will wear the new uniforms during the Olympics. And, after the Olympics around 87,500 employees of McDonald’s UK will continue to wear these new sustainable uniforms where the old uniforms will be recycled.
These recycled uniforms will be used in the automobile and furniture industries.
Apart from its sustainable uniforms, McDonald’s will reuse and recycle all the furniture and equipments including the beams, wiring and kitchen accessories from the four Olympic restaurant to the future and existing locations.
Even the used cooking oil from the McDonald’s Olympic venue restaurants will be converted into biodiesel to fuel the company’s delivery trucks.
As Sponsor and Official Restaurant of the Olympic Games, McDonald’s is trying to highlight their various aspects of sustainability efforts.
The 2012 London Olympic Games will be the ninth consecutive Olympics that McDonald’s has served as the Official Restaurant and the company announced to deliver the most sustainable Games.
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