General Motors Cadillac ELR Confirmed for Production; To Roll Out with Extended-Range Electric Vehicle Technology

General Motors is going the green way with a new prince-for-the-road, the Cadillac ELR. GM first drove in the ELR concept into the North American International Auto Show 2009 in Detroit under the name of Cadillac Converj. The luxury car, based on a Chevy Volt’s Voltec powertrain, grabbed the attention of auto enthusiasts, which encouraged GM to go ahead with its production. The Converj concept will soon be rolling out with extended-range electric vehicle technology.

Cadillac ELR

The automaker hasn’t let any information regarding the car out of their tailpipes apart from the fact that the ELR will be a 2+2 luxury coupe that packs a lithium ion battery coupled to an electric drive unit for propulsion with a 4-cylinder electric generator providing range-extending charging capabilities. The hybrid will be drinking electricity as the primary source of fuel, so no stress on gasoline price and air pollution.

The ELR can keep going for hundreds of additional miles even after the battery coughs up its last charge, thanks to the car’s capability of switching effortlessly to extended-range mode.

According to GM, the car was named ELR to indicate the car’s electric propulsion technology, so guesstimates are on for what the three letters indicate. Many are going ahead with E for Electric, L for Luxury and R for Revolution, while the company has declined to help them through it.


The luxury automaker hasn’t yet offered a model year, but we might likely see it on road as a 2013 model.

The luxurious green car, when it rolls out, will be pitted against two other machos: the Fisker Karma (a plug-in hybrid that’s been driven into dealer houses as we speak) and the battery-powered Tesla Model S, which mirrors the snazzy attitude and style. The Caddy might have a stronger acceleration, coupled with extravagant interior and exterior, to suit its image.

With all that treats destined to make you drool, the car’s price is sure to be up there, with a tag more than that of the 2012 Chevy Volt. However, it might cost less than the Tesla Model S (who is out for a price of $57,400).

The 2012 Chevrolet Volt, which is GM’s only extended-range electric car under production, has a base price of $39,995. So we can expect the ELR to slap on a base price around $49,900, plus an additional $8,000 more if you want all the extra good stuff.

The company has promised to divulge some details soon, so until then, let’s watch the videos and dream. Just how much of ecological luxury are we talking here? Any guesses?

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